Leicestershire County Cricket Club have announced that Express Dairies will continue as the club's major sponsor for the year 2001.

The agreement includes team kit both in coloured clothing and white clothing, as well as extensive advertising at the County Ground, Grace Road.

Leicestershire's Secretary/General Manager, James Whitaker, commented: "We have an excellent relationship with Express Dairies, and we are delighted that they have agreed to renew their support for Leicestershire County Cricket Club for 2001. It is a huge boost for the County Club, and we are most grateful to Express Dairies.

"With Leicestershire in the First Division of both the County Championship and the Norwich Union Cricket League, we look forward to another exciting and successful season in 2001.

"Express Dairies will also be supporting the popular local County Cup competition involving leading Club sides in Leicestershire and Rutland."

Neil Davidson, Chief Executive of Express Dairies plc, commented: "We are delighted to be involved with the club for the second year running.

Cricket and milk provide the perfect partnership as the links between health, sport and milk drinking are so strong."

© Leicestershire CCC